A group of businesses, including Dell and General Motors, have released proposals to create a commercial-scale ocean-friendly plastic supply chain, this recent plan has added even more statues to the growing fight against plastic in our oceans.
Research has suggested that during 2010 oceans globally were contaminated with 8 million tonnes of plastic. By 2025, in excess of 150 million tonnes of plastic waste will be found in our oceans if swift improvements aren’t made.
The controversy has been brought up in multiple documentaries, ‘a plastic ocean’ in particular gained a large amount of attention, explaining how plastic is slowly killing our sea creatures, fish and birds.
Oceans are facing a "plastic pandemic". "It is critical for companies to take ownership of their supply chains and for consumers be aware of how their everyday choices can have a lasting legacy," he said. "We welcome Dell and Lonely Whale for organising this working group and spearheading what we hope will be a catalyst for innovation that can only be achieved by working together." Stated Erik Solheim, UN Environment's executive director.
It’s NextWave’s goal to divert over 1360 tonnes of plastic from our oceans within a five-year time span.
Those who are part of the movement have additionally set out to run the implementation of ocean-bound plastics into their own work, subsequently reducing their use of plastic and paving the way to a cleaner world.
Dell, along with other companies taking part in the campaign stated it was "critical to ensure each company assesses its own plastic footprint and eliminate and/or significantly reduce its own use of single-use and non-recyclable plastics".
"When we work together, cross-industry with small and large companies alike, we unlock even more value from these resources and multiply the positive impact." Said John Bradburn, global manager of waste reduction at General Motors.
Other groups backing the ocean clean up include: 5Gyres Institute, the Zoological Society of London and the New Materials Institute.